Pack Adaptation& refinement
Elevated the design composition for the key benefits to be more visible and clear and then adapted to different language
Elevated the design composition for the key benefits to be more visible and clear and then adapted to different language
Launch Campaign, Hend Sabri brand ambassedor
Objective
Invigorate Garnier through a natural focused activation and promotion that drives awareness, engagement & emotional connection with new consumers in the UAE and across the GCC
Invigorate Garnier through a natural focused activation and promotion that drives awareness, engagement & emotional connection with new consumers in the UAE and across the GCC
Approach
Establish a connection with women through a well- known figure (a confident) in the arab world like Hind Sabri who represents elegance, beauty, freshness, modernity and transparency which reinforces Garnier's equity and comes out as the expertise for hair care while highlighting the Importance of the transparency that reinforces the “naturalité” & proximity
Establish a connection with women through a well- known figure (a confident) in the arab world like Hind Sabri who represents elegance, beauty, freshness, modernity and transparency which reinforces Garnier's equity and comes out as the expertise for hair care while highlighting the Importance of the transparency that reinforces the “naturalité” & proximity
Campaign Idea
ʻNourished hair means better colorʼ
Activation Idea
ʻWin a tunesian Spa holiday
ʻNourished hair means better colorʼ
Activation Idea
ʻWin a tunesian Spa holiday
Deliverables
Key visuals, POS material, promotion
Key visuals, POS material, promotion
